Designing a Storefront Customers Can Use From a Phone
Most Uraibu customers will arrive from a phone. They may be coming from WhatsApp, Instagram, TikTok, or a forwarded product link. The storefront has to work in that context.
Keep the first screen useful
The first screen should make three things obvious:
- whose store this is
- what kind of products are sold
- how to search or browse
Large decorative sections are less useful for a repeat customer who only wants to place an order quickly.
Use consistent product media
Choose a media aspect ratio and keep it consistent across the catalog. Square images work well for dense grids. Wider images can work for bundles, services, or campaign banners.
Uraibu supports practical ratios such as:
1:15:44:33:216:91.91:1
Put options where they reduce chat
If customers always ask for size, make size an option. If they ask for pickup time, add pickup time. If they ask if delivery is available, make delivery visible before checkout.
The goal is not to add complexity. The goal is to collect the information the seller already asks for every day.
Make the action clear
For products, the main action should be adding to order, not just viewing. Customers should feel like they are building a request that will become a clean WhatsApp or checkout summary.
Small details matter:
- use an add-to-cart icon for product actions
- keep prices visible
- show sold-out or preorder status
- keep search accessible near the top
Design for repeat use
A good storefront is not a campaign landing page. It is a working surface customers may use every week. Keep it fast, compact, and predictable.