Nova·

What Nova Adds to Uraibu

A buyer-facing discovery layer can help stores get found without losing the direct seller relationship.

Storefront links are powerful when a seller already has traffic. Nova adds a buyer-facing discovery layer for customers who want to browse products and stores.

The relationship still belongs to the seller. Nova helps more buyers find the store.

Buyer discovery

Nova can surface:

  • storefronts
  • categories
  • live deals
  • local sellers
  • promoted products
  • saved stores or favorite items

This matters because many small businesses do not have the budget or time to build discovery from scratch.

Storefront continuity

When a buyer opens a product from Nova, they should land in a normal Uraibu storefront or product flow. That keeps checkout, delivery, payment, and WhatsApp handoff consistent.

Live deals

Live deals are useful for:

  • seasonal products
  • expiring inventory
  • weekend offers
  • bundles
  • creator campaigns
  • reseller pushes

Deals should be short, shareable, and easy to order from.

Why this should stay mobile-first

Nova buyers are likely arriving from phones. Product cards, search, filters, and add-to-order actions should stay compact and fast.

The buyer experience should feel like browsing a local commerce network, not navigating a heavy marketplace.